An annual partnership with CFO
publication / annual report
At MacGregor Marketing Communications Inc., we bring over 20 years of experience designing and producing annual reports that help organizations tell their story with clarity, consistency, and confidence. (And yes—we sweat the details so you don’t have to.)
annual report design and production that makes complex information feel easy
Annual reports often carry a lot: governance updates, financial reporting, year-in-review storytelling, stakeholder messaging, and big-picture strategy. The challenge isn’t just fitting it all in—it’s making it readable, engaging, and unmistakably you.
Our approach blends strategy, writing support, and strong design systems to ensure your report communicates what matters most—without overwhelming the reader.
what we design for annual reports
Whether you need a traditional printed report, a digital-first PDF, or a web-based experience, our team designs annual reports that are built to be read and remembered.
Common annual report deliverables we support include:
- Annual report creative direction + design systems (covers, layout, typography, iconography, grids)
- Data visualization and infographics that make results easy to understand
- Content support (editing, rewriting, and organizing draft content for flow and clarity)
- Photography and image direction (selection, treatment, consistency)
- Print-ready production files (and print coordination if needed)
- Digital-first layouts optimized for screen reading and sharing
- Annual report microsites and web experiences when a PDF isn’t enough
- Bilingual formatting when required (EN/FR), including layout planning for both languages
a process built for real-world deadlines
Annual reports are deadline-driven. Boards meet. AGMs happen. Content arrives in waves. We’re used to that.
Our production process is structured to keep things moving: clear rounds of review, disciplined version control, and a steady pace that avoids last-minute chaos—while still leaving room for polish where it counts.
proven annual report experience
We’ve been trusted to design and produce annual reports as a recurring cornerstone communications piece—for years. For example, we’ve designed and produced Chicken Farmers of Ontario’s annual report on an ongoing basis since 2014, supporting this keystone publication year after year.
We’ve also developed a dedicated annual report website experience as part of a long-running annual partnership—designing a new microsite version each year with client input.