Whether you’re based in Quebec or not, offering French is a great way to reach more customers, boost customer satisfaction, and even stay compliant with Canadian language laws. Here’s why French content should be a priority for your website.
Who Needs French Content?
You might think French is only for businesses in Quebec, but that's far from true. There’s a huge Francophone population across Canada. Whether you’re a local shop, an e-commerce business, or a service provider, offering French content is a great way to connect with more customers and expand your reach. In fact, Canada’s second-largest French-speaking population is in Ontario—it’s not just about Quebec!
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What Does Offering French Content Mean?
Offering French isn’t just about throwing some translation on your site – Google translate likely won’t cut it. You want accurate translations that speak to your audience’s culture and needs. French content on your website means:
- Translating everything from product pages to terms & conditions.
- Ensuring customer support is bilingual, whether through chat, email, or phone.
- Keeping everything culturally relevant—French isn’t just about the words, it’s about the tone too!
It’s not just about reaching more customers—it’s about providing a better, more personalized experience.
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Why Does It Matter?
You may be thinking, "Why bother with French if my site is already working?" Here’s why:
- Bigger Audience: There are over 10 million French speakers in Canada. Offering French opens you up to a large and growing market.
- Better Engagement: Customers prefer to shop and interact in their own language. By offering French, you show you value your French-speaking audience.
- Legal Compliance: Hey, did you know that Bill 96 is tightening language requirements for businesses in Quebec? Offering French content isn’t just a nice-to-have anymore—it’s a must. Plus, other parts of Canada are likely to follow suit with more bilingual requirements. Being prepared now can save you headaches later.
- Stand Out from the Competition: Many businesses still overlook the French market. Offering a bilingual website puts you ahead and makes your brand feel inclusive and modern.
How We Make It Easy with Custom-Coded Websites
Here’s the thing: adding French content to your site isn’t just a one-time task. You need to keep it compliant and up-to-date. This is where our custom-coded websites come in.
Our team builds websites right here in Canada, so we know exactly how to stay on top of Canadian language laws. With custom coding, compliance is built into the DNA of your site. That means you don’t have to worry about manually updating French content—everything is integrated from the start.
We also make it easy to maintain your French content, ensuring it stays fresh and aligned with legal standards. Plus, we keep your website in line with your brand image.
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Let’s Get Started!
Making your website bilingual is more than just good for business—it’s smart, forward-thinking, and necessary in today’s competitive landscape. We specialize in building custom-coded websites that make it easy to stay compliant and deliver a modern, user-friendly experience.
Ready to expand your market and connect with more French-speaking Canadians? Let’s talk!