Prism Care was in the eco-friendly market long before the major CPG companies jumped onto the bandwagon, with Eco-Max, a line of great products that really are green.

We were thrilled when they decided that they wanted to increase their brand equity amongst consumers with their entrance into a few major grocery chains. As a result, we were given the opportunity to completely rebrand Eco-Max.

Prism Care Corporation is dedicated to creating superior, environmentally friendly, botanically derived products with a focus on what eco conscious consumers want in a cleaner. It was great to be able to capture the essence of that idea in the design of the labels.

We were thrilled when they decided that they wanted to increase their brand equity amongst consumers with their entrance into a few major grocery chains. As a result, we were given the opportunity to completely rebrand Eco-Max in 2008. The new design was pivotal in encouraging trial in the Grocery/Mass market Prism was entering, and has been a significant factor in the success of the brand. The brand remains unchanged to this day.