A&L Biologicals wanted the logo concept to compliment all other design pieces of the brand. They wanted something that emphasized the brand’s premium product position while also communicating the benefits and proven efficacy of the product.
The product label was created as a parallel fold, allowing for more product information, ingredients, and application instructions. This type of label also made it easier to include French on the opposite side.
The primary goal of the packaging was to accurately represent Cuc-Guard as a premium product while providing greenhouse growers the information necessary in a high-quality and easy to read design.
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